---
url: https://pmfolio.xyz/demo
title: Demo Portfolio — pmFolio
description: See what a pmFolio looks like — three fully-written PM case studies from a fictional PM named Alex Kim
---

# Demo Portfolio — Alex Kim

This is a demo pmFolio showing three fully-written PM case studies. Each case study was built using pmFolio's 7-step wizard.

**Portfolio URL**: https://pmfolio.xyz/demo

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## Case Studies

### 1. Cut fraud rate 64% in 90 days with a redesigned review queue
- **Company**: Finova
- **Role**: Lead PM
- **Duration**: 4 months
- **Skills**: 0→1, Risk, Data
- **Key outcomes**:
  - Fraud rate reduced from 3.2% to 1.1%
  - Analyst review time cut by 52%
  - False-positive rate dropped from 22% to 9%
- **Read**: https://pmfolio.xyz/demo/fraud-review-queue
- **Readable by agents**: https://pmfolio.xyz/demo/fraud-review-queue/index.md

### 2. Activation rate from 31% to 58% on iOS in one quarter
- **Company**: Finova
- **Role**: PM
- **Duration**: 6 months
- **Skills**: Growth, Onboarding, Analytics, A/B testing, iOS
- **Key outcomes**:
  - Activation (completing first transfer) up from 31% to 58% on iOS
  - D30 retention improved from 44% to 56%
  - Time-to-first-value reduced from 6.2 days to 1.4 days
- **Read**: https://pmfolio.xyz/demo/mobile-onboarding
- **Readable by agents**: https://pmfolio.xyz/demo/mobile-onboarding/index.md

### 3. Search satisfaction NPS from 52 to 79 — and CTR on top result up 34%
- **Company**: ShopCo
- **Role**: Senior PM
- **Duration**: 8 months
- **Skills**: ML, Search, B2B, Platform, NLP
- **Key outcomes**:
  - Search satisfaction NPS improved from 52 to 79
  - Click-through rate on top result up 34%
  - Zero-result searches reduced from 18% to 6%
  - Search-initiated GMV up 22% quarter-on-quarter
- **Read**: https://pmfolio.xyz/demo/search-relevance
- **Readable by agents**: https://pmfolio.xyz/demo/search-relevance/index.md

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## About pmFolio

pmFolio is the PM portfolio builder that reads your resume and surfaces case study suggestions from your own work history in seconds.

**Start your pmFolio**: https://build.pmfolio.xyz/sign-up

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*pmFolio — © 2026 · https://pmfolio.xyz/demo*